Additional Info

  • Client Energy Superfoods
  • Website http://energysuperfoods.com
  • Technology Business Catalyst HTML CSS Photoshop Illustrator Javascript

When Carole Keast came to us with an idea for a revolutionary online health store, we jumped at the chance.

Carole has true passion for her business, having founded Energy Superfoods after using the principles she espouses to create her own health and fitness regime.

As such, we needed a platform that could allow Carole the unfettered ability to manage both her online store and the marketing and communication that is vital to building a loyal customer base.

Thanks thinksync for the awesome welcome page and wall box they created for us. It looks fantastic and you do a great job!

While it would be possible to create a similar system using Joomla, Campaign Monitor and Google Analytics, an all-in-one solution was called for. Business Catalyst was the only platform that fit the bill.

Additional Info

  • Client CC Entertainment
  • Technology Photoshop, Illustrator, InDesign

CCE approached us wanting a new look for their tribute show promotional materials. 'Epic' is the only word to describe the performance that CCE puts on. Not content to simply ape the sound of the bands they tribute, CCE attract the finest A-list vocalists in Australia backed by one of the most incredible instrumental ensembles seen in this country. Their shows pay homage to the originals, they make them their own while producing a tribute that's as close as you could get to the spirit of the original.

In that vein, we wanted to create a set of posters for each show that would be instantly identifiable as part of a set while simultaneously giving the impression of a poster you'd had on your wall since the 70's.

To that end, we created a poster series, of which this is the third.

Taking iconic imagery associated with Led Zeppelin, we created a Gibson Les Paul from scratch (the guitar most associated with Led Zep, CCE are also sponsored by Gibson), created an aged paper texture and incorporated a dynamic shot of one of the vocalists, ex-noiseworks member Steve Balbi. We also used fonts designed to be reminiscent of that used on 'The Wall' album.

The end result was used in posters, standees and postcards.